Answering predictable interview questions - So why do you want this job?
Four key steps to winning interview performance
Answering that question (why do you want the job) should be really easy! Often the
answers we hear when recruiting are: well I want a job..I need a job,
I want to work.. I want to pay the mortgage or the rent…. Or I want a promotion, it’s a bigger job. Or I
hate the job I’m in, I need to do something different. My family are moving so
I need to change jobs. I got made redundant, I’m a bit bored, I like the sound of it.. I could go on.
The difficulty with all of those answers is that they may
well be true and they may well explain why you have applied for a new job but
they do not tell the interviewer any good reason why you should have the job.
When you are going for an interview or applying for a job you need to give the
interview compelling reasons for giving you the job and that starts with the
basic question… why do you want it…
So how do you give them that compelling reason? By treating
this question as an opportunity for your sales pitch. By thinking about what it
is that the interviewer wants in a candidate and what it is that they need to
hear.
Ever been turned down for a job because you did not sound
very enthusiastic? Been told that they were not sure if you really wanted it… It is actually a pathetic bit of feedback to
give someone. Surely the correct logic is that they offer and if you don’t want
it , you turn it down. If you are the best person for the job they should
offer, but it happens so you need to make sure that it does not apply to
you. This is your chance to sound enthusiastic,
if not actually passionate.. but how do you do that without sounding gushing
and false?
Here are 4 key steps to selling yourself into that job!
When you are asked about why you have applied for this role,
why you want it etc… start with:
Step 1.
‘This is a great company
/organisation because…….’ Everyone likes
to be flattered, so tell them why you think they are a good company, what it is
you like about the company….
Step 2.
Describe the challenges of the role, even if it is a job
that is pretty routine, what are the issues they face in getting someone to do the role well….
Step 3.
Tell them that these are the things that float your boat,
these are the things you have just been doing, these are the challenges your really enjoy… give some brief examples…..
Step 4.
Think about why they might not want to hire you and refute
their logic.
So if I was going for a job in my local Co-op shop I might
say:
I think the co-op is a
great organisation, I admire their ethical stance and I was very impressed when
they had no issues over horse meat. That’s the sort of company I’d like to be
in. I know you need staff who can work shifts, who are good with customers and
who will make sure that the shelves are kept stocked and tidy. I really enjoy working
with customers, helping them find things, explaining the difference between
products and I hate untidy shops. It’s really important to me to be polite and
friendly, when I worked in the garage I tried to get every customer to smile
before they left! It has been a while
since I have done shop work but I don’t think you lose the passion to please
the customer and make sure they always come back – I haven’t.
Remember this is your sales pitch and this is where you can bring
together your knowledge of them and your enthusiasm. It is all about why they
are great to work for not why you need the job.
Mary Hope Career Success supports people to get paid more,
promoted faster and feel more satisfied at work. Go to www.maryhopecareersuccess.com
for more great resources and advice.
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